Elevate Your Marketing Potential


Enrol for
PGCM in Digital Marketing

Flexible Weekend Program (Online+Classroom)

Admissions Open for
July 2024
Best Suited for
  • Marketing Professionals
  • Working Professionals
  • Entrepreneurs
  • Graduates

Placement Partners

Program Highlights

Get Practical Exposure to Digital Marketing
Tools and Platforms

Elements Covered in Program

Marketing Strategy: Online Branding, and Online Customer Behaviour

E-commerce Marketing: Setting up Your Online Business

Search Engine Marketing: Display Ads

Mobile Marketing: App Strategy

Social Media Marketing: With AI Tools

Search Engine Optimisation: Leveraging AI/ML Tools

Digital Media Planning and Execution Strategy

Email and Content Marketing: Leveraging with AI Tools

Influencer Marketing

Video Marketing

Marketing Automation

Web Analytics: Metrics & ROI

About AIMA

The Voice of India’s Leaders and Managers

The All India Management Association (AIMA) is the Voice of India’s Leaders and Managers and the apex body for management in India with over 38000 members and close to 6000 corporate/institutional members through 68 Local Management Associations affiliated to it. AIMA was formed over 60 years ago and is a non-lobbying, not-for-profit organization. It works closely with industry, Government, academia and students, to further the cause of the management profession in India; and is represented on a number of policy-making bodies of the Government of India and national associations. AIMA offers various services in the areas of testing, distance education, skill development & training, research, publications, executive education and management development programmes – both in the physical and virtual mode. In addition, AIMA brings to the Indian managers, the best management practices and techniques through numerous foreign collaborations with professional bodies and institutions.

Why AIMA's PGCM Digital Marketing Program?

  • Complete clarity and practical learning on Digital Marketing tools and campaigns

  • Credits based Post graduation Certification in Digital Marketing and Strategy (approved by AICTE, Ministry of Education)

  • In-depth and practical learning of Digital marketing concepts to improve lead quality, drive increased sales among identified leads, increase general brand awareness, acquire new customers, and broaden up horizons with existing customers.

  • Practical insights into the current Digital Marketing trends in the industry to help you make solid Digital Marketing strategies.

  • Learning seamlessly executed Digital Marketing strategies and campaigns with Industry's best digital marketing experts

  • Learning from LIVE campaigns and practical Projects on Facebook, Linkedin, Twitter & Instagram

Our Faculty

Alumni Network

Ready to Shape Your Future in Marketing?

Enrol in AIMA's Digital Marketing program and unlock your potential in the Digital World.