Enrol for PGDM Executive Programme July 2O25
Introduction
The AIMA PGDM Executive Programme is meticulously designed for working professionals seeking to accelerate their careers by blending academic rigor with practical industry insights. This 18-month journey is organised into three comprehensive modules, each spanning six months, and focuses on foundational core, core advanced and specialisation subjects, including experiential learning. The Experiential Learning segment aims to help participants apply theoretical concepts to real-world scenarios through engaging activities such as a Capstone Project, Business Simulation exercises, and a hands-on Design Thinking Workshop.
An optional International Immersion at leading universities o ers unparalleled global insights and perspectives (additional fee applies).
Programme Highlights
- 400+ Hours of interactive learning with industry experts and academia.
- Capstone Projects & Business Simulation for practical, hands-on experience.
- Global Exposure through optional international immersion.
- Flexible Schedule for work-life balance.
- Networking Opportunities during physical immersion and workshops.
- Career Guidance and Mentorship with AIMA’s extensive network.
Mode of Delivery
- Weekend classes (Saturdays and Sundays) in a blended learning format.
Key Takeaways
- Equip mid-level to senior managers with decision marking skills and initiate strategic actions.
- Focused on developing business acumen to further advancement in career.
- Greater opportunity to group learning as participants shared knowledge and experiences in live sessions curated by AIMA faculty.
- Globally recognized programme by Industry and academia.
- The programme empowers you to make business decisions with a lot more confidence, manage change more effectively and advance yourself, your team and your organization.
Eligibility for Admission and Application Process
Graduate in any discipline with a minimum 3 years of work experience can apply for this programme.
For online apply, please click here
- Intakes: January and July
- Selection: Based on credentials and interview.
Evaluation Process :
On the basis of two assignments per subject and term-end examination. Term end Examination is Paper pen based and is conducted Pan India in month of June and December.
Contact us
Kiran Rawat
Programme Manager- AIMA-Centre for Management Education
All India Management Association (AIMA)
15 Link Road, Lajpat Nagar – Part III,
Near Lajpat Nagar Metro Station pillar no. 26 New Delhi – 110024
Mobile : +91 9717870424
Email : kiran@aima.in
Programme Structure
Foundational Core & Core Advanced Courses (14 Courses | 56 Credits)
Covers essential management disciplines such as Finance, Marketing, Strategy, Leadership, Ethics, and Sustainability.
Functional & Emerging New Age Specialisations (5 Courses | 20 Credits)
Participants choose one specialization from ten cutting-edge areas, tailored to evolving industry demands.
Experiential Learning (10 Credits)
Includes a hands-on Capstone Project, Business Simulation, and an immersive Design Thinking Workshop.
Physical Immersion at AIMA, New Delhi
- Induction Boot Camp (2 days at the start)
- Deep Dive and Wrap-Up Session (2 days at the end of each module)
- Includes peer networking, career coaching, and leadership workshops
Optional International Immersion
Immersive programme at prestigious international universities, providing invaluable global insights and perspectives with an additional fees as applicable.
Course Details
- Module I (6 Months) – Core Courses
1. Indian Economy & Public Policy
2. Financial Accounting & Analysis
3. Indian Ethos & Business Ethics
4. Marketing Management
5. IT for Decision Making
6. Managing & Leading People
7. Emerging Technologies
- Module II (6 Months) – Core Courses
1. Operations & Supply Chain Management
2. Business Analytics
3. Strategic Management
4. Entrepreneurship & Innovation
5. Financial Management
6. Corporate Governance, Sustainability & Social Responsibility
7. The Next Frontier: Leadership and the Future of Work
- Module III (6 Months) – Functional & Emerging New Age Specialisations
Participants can select any one specialization from the following:
Information Technology & Digital Services
- Digital Transformation and Business Innovation
- Artificial Intelligence and Machine Learning for Business
- Cybersecurity Essentials and Data Protection
- Cloud Computing Solutions and Management
- Agile Project Management for IT Leaders
Banking & Financial Services
- Fintech and Digital Transformation in Banking
- Risk Management in Banking and Financial Services
- Investment Banking and Financial Advisory
- Wealth Management & Private Banking
- Global Financial Markets and Instruments
Marketing & Branding
- Brand Management and Customer Loyalty
- Advanced Marketing Analytics
- Product Innovation and Go-to-Market Strategies
- Integrated Marketing Communications
- Customer Experience Management
Finance for Decision Making
- Security Analysis & Portfolio Management
- Corporate Financial Restructuring
- Financial Modelling and Valuation
- Behavioral Finance
- Management of Financial Services
Logistics & Supply Chain Management
- Digital Supply Chain and Automation
- Logistics Management and Transport Optimization
- Inventory Optimisation and Demand Planning
- Global Supply Chain Strategy and Execution
- Smart Logistics and Warehouse Management
E-Commerce & Digital Marketing
- Digital Consumer Behavior and Analytics
- Social Media Marketing and Influencer Engagement
- E-Commerce Management and Platform Strategy
- SEO and Content Marketing for Digital Success
- Data-Driven Marketing and Personalization Strategies
HR & Leadership
- Strategic Talent Management
- Organisational Change and Transformation
- Leading with Diversity, Equity, and Inclusion (DEI)
- Employee Engagement and Well-being
- Leadership in the Digital Age
Sustainability Management
- Climate Change and Business Strategy
- Green Finance and Sustainable Investments
- Energy Transition Management and Policy
- Environmental Impact Analysis and Reporting
- Carbon Markets and Emissions Management
Hospitality & Tourism Management
- Sustainable Tourism and Development Strategies
- Revenue Optimisation in Hospitality
- Customer Experience Design for Hospitality
- Digital Marketing in Travel and Tourism
- Excellence in Hospitality Operations
Retail Strategy
- Omnichannel Retail Strategies for Success
- Retail Analytics and Customer Insights
- Effective Inventory and Merchandising Management
- Customer Relationship Management in Retail
- Digital Transformation in Retail Industry
A specialization will only be offered if there are minimum number of participants, as determined by the Programme administration committee.
- Experiential Learning
- Capstone Project - A real-world, industry-based project to apply learnings.
- Business Simulation - Enhances decision-making and strategic thinking.
- Design Thinking Workshop - Two-day hands-on workshop on innovative problem-solving.
INR 4 Lakhs (payable module-wise in four equal installments).
Additional Fee: Applicable for the optional International Immersion.